Our Story

After a great 29 year run at one dealership, in 2012 Rob decided to start his own performance shop, 2 Boss Performance. 2 Boss Performance experienced exceptional growth at our New Berlin location and moved into our current location in Muskego, WI. As we continue to grow in this facility, we continue to strive to find ways to create new customer experiences with exceptional care.

2 Boss Performance is a company that can help from the beginning, middle, to end. From consultation of ordering the correct parts, to have them professionally installed, and finally having your motorcycle tuned to perform at its best. Most dealerships and custom shops can only do some of these things, but not all. For the best experience from start to completion, we can accommodate all of your needs on your American v-twin. Expert staffing is important to us and everyone in the correct position has been professionally trained. To this day, we believe in the total customer experience and total customer satisfaction.

Our Team

Rob Schopf

Rob Schopf

Rob started his career at 16 years old in 1983 at Hal’s Harley-Davidson, where he became a master technician and engine builder. In 1985 Rob attended Gateway Tech College and graduated with his certification in motorcycle repair. During his tenure, Rob achieved the highest level of Harley-Davidson training one can receive and became a “Master of Technology” through Harley-Davidson’s PHD program.

Throughout the years, Rob has attended courses to further his knowledge in cylinder head airflow development, camshaft design, dynamometer training, power tuning for race motorcycles, machine shop practices, fuel injection tuning, just to name a few.

Rob then created and ran Hal’s Speed Shop, a separate entity of the dealership. In 1998, he then created a close relationship and worked with S&S cycle’s R&D department to develop their Pro-Stock engine program; as well as, perform field testing on larger cubic inch street engines and other related S&S products. He later became an S&S Cycle customer advisory council member for the central United States until 2008.

Rob has always looked for new understanding and ways to apply his theories at the track and on the street and has become nationally respected for being one of the best in his field.

While at Hal’s Harley-Davidson, Rob started his 17-year racing career, where he built award-winning engines and set many records. He became crew chief and engine builder for Hal’s/Thunder Eagle Pro-Stock Drag Bike that won the AHDRA Pro-Stock National Championship from 2001-2003. He then earned “Wrench of the Year” in 2001 and 2002 recognized by AHDRA.

A few other achievements and accomplishments in the sport of motorcycle racing include: won 1st place in the Pro-Stock class at the Sturgis motorcycle classic, runner-up at the King of the Hill Sturgis motorcycle classic, won 2nd place in the super modified XL class at the Harley AMRA event at Great Lakes Drag way, won 1st place in the street FL class at the Sturgis motorcycle classic, engine builder on the 4th bike in NHRA history to run a 6 second quarter mile, won all 5 categories for the Hot Bike 124 VFI ultimate challenge.

After a great 29 year run at one dealership, in 2012 Rob decided to start his own performance shop, 2 Boss Performance. 2 Boss Performance experienced exceptional growth at his New Berlin location and moved to Muskego, WI. As Rob continues to grow in this new facility, he is continuing to strive to find ways to create new customer experiences with exceptional care. To help expand customer experiences and care in 2015, Rob decided to open an Indian Motorcycle Dealership, Indian Motorcycle of Metro Milwaukee where he continues to learn and expand his performance operations. To this day, he believes in the total customer experience and total customer satisfaction.

Eric Stach

Eric Stach

Eric has been working on motorcycles professionally for the past 12 years on and off the clock. After graduating from Waukesha Technical College with a degree in Auto Body Collision and Repair, Eric became a professional motorcycle painter and fabricator.

While painting professionally for 8 years, Eric became an expert in custom fabrication, customizing fiberglass, and overall design. Always looking to learn more and expand his skill set, Eric has been certified by Polaris as an Indian Certified Technician.

He loves everything mechanical, as well as using all of the new technology that comes with being a modern-day mechanic. Eric has 10 years of Dyno Tuning experience and has worked with and learned from industry bests.

Eric has worked and has ridden everything from Aprilia to Zeta, Indian being one of his personal favorites to ride. He loves his job and is passionate about making sure to deliver the best service possible to customers, whether it may be just an oil change or a total custom build. Eric puts his pride in all fabrication, assembly, and repairs.

When Eric isn’t working, he enjoys racing and working on go-karts, motorcycles, and cars. He also enjoys assembling and shooting guns.

Nate Keleher

Nate Keleher

Nate Got His Start In The Motorcycle Industry As A Parts Specialist Sourcing Obscure Parts For Vintage Motorcycles. He Then Began Wrenching And Has Loved It For Over 9 Years. Nate Currently Owns A BMW R Series That He Rides Over 300 Days A Year And A Honda CTX 1300! His Favorite Motorcycle Is Anything With A Minerelli Motor! In His Free Time, He Skateboards, Snowboards, Skis, Skates, Plays The Guitar, Goes Rock Climbing And Loves To Convince Others To Ride! He Also Has A Cat Named Jack! In His Past Life Nate Used To Clean The Outside Of Skyscraper Windows, Where He Says It Was Like Skydiving Every Morning – If You See Him, Make Sure To Ask Him About That!

Dream Job: Writer 

Jim Hale

Jim Hale

Jim Started Turning Wrenches With His Father At A Young Age. He Was An ASE Certified Auto Mechanic For 17 Years After Graduating From Central Florida Community College For Auto Repair. Jim First Started With Us In March Of 2016. He Has Always Had A Passion For Fast Cars And Motorcycles. He First Began Riding At Age 9. He Built And Customized His First Bike At Age 25. Jim Earned His MSD Gold Certification In April 2018 Through Indian Motorcycle. Jim Enjoys Spending Time With His Children And Grandchildren, Taking Scenic Rides On His Motorcycle, Bonfires With Friends And Family, And Working On Classic Muscle Cars With His Uncle And Father-In-Law. Jim’s Dream Project Is His 41 Ford Pick-Up Which He Hopes To Finish Out As A Rat Rod. He Also Makes Good Chili And Is An Endless Encyclopedia Of Random Knowledge.

Jack Simpson

Jack Simpson

Jack Has Been Involved In The Motorcycle Industry Since 2007. Currently He Is Enjoying Retirement And Working Part-Time At Indian Motorcycles Of Metro Milwaukee. Jack Is Originally From Philadelphia. Being A Sports Lover, He Is Always Rooting For His Home Teams, The Eagles(Football), The Flyers (Hockey), And The Phillies(Baseball).

Jack Does Not Currently Own His Own Bike, But He Has A Personal Love For The Electric Vehicles We Carry In Store, ZERO Motorcycles, And Plans To Own His Very Own In The Near Future.

Jack Likes Coming Into The Shop Each Day Thanks To The Nice Atmosphere, Fellow Employees, And Great Customers. Jack Not Only Sells Motorcycles, But Is Also Very Knowledge In Finance. He Makes The Entire Sales Process Truly Seamless.

In His Free Time Jack Enjoys Beekeeping, And Produces Some Of The Best Honey You’ve Ever Tried! When He’s Not Attending To The Bees You Can Find Him Watching Soccer With His Grandchildren.

Bryan Mills

Bryan Mills

Bryan Was A Late Bloomer In The World Of Motorcycles. He Started Riding In 2015 When His 17 Year Old Son Decided That He Wanted A Motorcycle. Bryan And His Son Took The Basic Riders Course Together And Then Purchased His First Bike, A 2015 Honda Phantom. After Being Bitten Hard By The Freedom Of Riding, Bryan Made The Jump To Indian Motorcycle Ownership In 2016 When He Purchased His 2016 Chieftain And He Has Never Looked Back!

Bryan Joined The Indian Motorcycle Of Metro Milwaukee Team In September Of 2021 And Is One Of Their Newest Part-Time Sales Associates. The Indian Brand, The Awesome People And The Beautiful Motorcycles Are A Constant Draw To Bryan! “I Love Coming To Work In The Morning, Working With The Metro Milwaukee Staff And Learning More And More About Indian Motorcycles And I Enjoy Having The Ability To Talk With The Customers And Help Them Find Their Dream!”

Bryan Enjoys Cross-Country Riding And Is A Year-Round Wisconsin Motorcycle Rider. Bryan Currently Has Multiple Iron Butt, And Bunn Burner, Rides Under His Belt And Is Constantly Looking For His Next Big Ride!

Jon Sweet

Jon Sweet

Jon Sweet Is Our Jack Of All Trades. Bringing With Him Experience From The Auto Industry And Being Quite Mechanically Inclined He Is A Great Asset To Our Team. On A Normal Day You Can Find Him Porting Bikes Or Helping Out In The Service Department. He Has Been In The Motorcycle Industry For 4 Years And Started With Indian In Metro Milwaukee April 2021 . 

When Jon Is Not Helping Out Throughout The Dealership You Can Find Him Ripping Down A Mountain Bike Trail, Cruising Around The Golf Course Or Waiting For His Next Big Catch On The Lake. 

We Asked What His Dream Job Would Be And He Had A Great Answer That I’m Sure Many Of Us Can Resonate With “Lottery Winner!” 

Logan Eells

Logan Eells

Logan Is One Of Our 2Boss Performance Mechanics. He Has Been In The Motorcycle Industry For 2 Years. Currently He Owns A HD V-Rod And A Dyna. He Loves Coming Into The Shop Each Day Because Of The Great Atmosphere And The People He Gets To Work With. When He Isn’t Wrenching In Shop, You Can Find Him At His High School As Well As Playing Sports Or Polishing Up Motorcycles. Logan’s Dream Job Is To Become The Speed Shop Manager, Which Is Fitting Especially Since He Was Part Of The Crew For The World’s Fastest V-Rod.

Jackson Zelinski

Jackson Zelinski

Jackson Is Our Parts Extraordinaire. As Jackson Would Say He Has Been In The Industry Too Long! Before Coming To Indian Motorcycles Of Metro Milwaukee April Of 2020 He Was A Motorcycle Mechanic And Worked His Way Up To Master Tech. With Over Eight Years Experience In Service And Parts, His Background Makes Him A Huge Asset When It Comes To Helping Customers Find The Perfect Parts For Their Bike. When Jackson Is Not At The Shop Educating Us On Bikes New And Old He Enjoys Being Outdoors. “Being Outside In Nature Feeds My Soul“. Jackson Is Always Down For Any Adventure That Comes His Way Especially When It Comes To Enjoying It With His Two Dogs A Pitbull Named Santos And A Chion Chihuahua Named Captain Bandit. When Asked What He Likes About Working At Indian Motorcycle Metro Milwaukee He Said “ The Owners, The Vibe, And The Environment!”

Christine Rowinski

Christine Rowinski

Christine Has Been Working In The Motorcycle Industry Since Graduating High School In 1979. She Wasn’t Sure What She Wanted To Study If Going To College, So She Opened The Paper & Saw An Ad At Harley-Davidson Motor Co., Inc. Working In P&A (Parts & Accessories) In Data Entry Taking Dealers Orders Over The Phone, As Well As Selling Specific Items To Increase Sales. 

She Completed The P.A.C.E. Program (Parts, Accessories, Clothing Expert) In-House, And Took Some Classes At MATC.  Although She Was Involved At H-D In A Long-Term Sales Career Program, She Decided To Leave To Move To The West Coast Where The Weather Was Warm All Year Round.  She Got Back In The Motorcycle Industry In CA Working At Helmet House As An Inside Sales Rep For 5 Years.  Then She Found Her Niche And Started Working At An H-D Dealership As Their Motorclothes Manager/Buyer. When She Decided To Move Back To WI Where All Of Her Family Lived, She Was Fortunate To Work At A Local H-D Dealership, Again As Their Motorclothes Manager Where She Met Rob Schopf, Now The Owner Of 2 Boss Performance, And Indian Motorcycle Of Metro Milwaukee.

She Manages The Retail Department Of Motorcycle Apparel, Helmets, Accessories, Collectibles, And More! 
Also Responsible For Buying/Purchasing, Ordering, Pricing, Stocking, Merchandising, And Selling A Fashion Line Of Action-Oriented Clothing, And Accessories Not Only From Indian Motorcycle Inc., But Many Motorcycle Vendors In The U.S. 

Christine Enjoys Working At Indian Motorcycle Of Metro Milwaukee, And Loves Meeting, And Interacting With The Wonderful Customers/People, And Helping Them With All Of Their Motorcycle Needs.

Jennifer Walsh

Jennifer Walsh

Jennifer Has Been With Indian Of Metro Milwaukee Since 2016. As Much As She Loves Motorcycles, She Does Not Have Her Motorcycle Endorsement YET, But It Is A Work In Progress. Currently She Is Rocking A 2021 Vespa And Loving Her Experience On Two Wheels. 

Jennifer Has Her Accounting Certificate And Controls All Of The Accounting And Financials For Indian MKE And 2Boss Performance. She Is Truly A Wiz With Numbers. Something You May Not Know About Her Is Beyond Her Number Skills She Is Also A Licensed Cosmetologist. 

When Asked What She Likes About Being Part Of The Metro Milwaukee Team She Said “I Love My Coworkers And The Customers, Getting To Know People And Their Story Of Where They Come From And How They Ended Here Is So Fascinating To Me! It Is A Fun Atmosphere, There Is Always Something Going On. I Don’t Dread Coming To Work Every Day And I Love The Challenge That Crunching Numbers Gives Me.”

In Her Free Time, She LOVES Spending Time And Visiting With Family, Traveling, Camping, Exploring New Places With Her Daughter Gaby And Husband John. 

You Might Not See Her In The Dealership Often Because In 2018 She Moved To Missouri And Works Remote! Don’t Worry Though She Is Just A Phone Call Away. 

Dave Davis

Dave Davis

Dave Is An Avid Rider And Motorcycle Enthusiast. Most Recently He And His Wife Patti Have Been Seen Riding Around Milwaukee In The Free Time On Vespas To Experience A New Type Of Riding And See The Community They Love From A Different Perspective. More Commonly You Can Find Dave Riding An Indian Roadmaster Or Challenger To “Grab A Burger For Lunch” Typically Quite A Few Hours Away.  

Dave Has Spent The Last 7 Years In The Motorcycle Industry. Before Bikes, He Spent 50 Years In The Banking Industry With His Specialty Being Commercial Banking. 

In His Free Time He Loves To Be Outdoors. Dave Is An Accomplished Bow Hunter. You Can Find Him Hunting Off The Mississippi In The Fall Looking For Whitetails. In The Winter Hes Headed For The Hills Of Aspen Colorado For Some Snow Skiing. 

When You Purchase A Bike Here At Indian Motorcycle Of Metro Milwaukee You May Be Ever So Lucky To Hear Dave Blow Is Trusty Conch Shell And Personally Welcome You To The Family Here.